Effective Date 29/03/2025 

At Legends Live On Ltd, we value the privacy of our users and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website www.legendsliveon.co.uk and use our services, including information sharing and merchandise purchases. 

By using our website, you consent to the practices described in this Privacy Policy. Please review this policy carefully, and if you do not agree with any of the terms, do not use our services. 

1. Information We Collect 

We collect information in the following ways: 

a. Personal Information: 

  • When you sign up for an account, subscribe to future newsletters or make a purchase, we may collect personal information such as your name, email address, phone number, billing address, and payment details. 

b. Usage Data: 

  • We may collect information about how you access and use our website, such as IP addresses, browser type, device information, pages visited, and time spent on each page. 

c. Cookies and Tracking Technologies: 

  • We use cookies, web beacons, and similar tracking technologies to enhance your experience on our website. These technologies help us understand how users interact with our site, which helps us improve our services. 

2. How We Use Your Information 

We use the information we collect for the following purposes: 

  • Providing Services: To deliver our information-sharing platform, process your merchandise orders, and provide customer support. 

  • Communication: To respond to your inquiries, send updates about your orders, and send promotional or marketing communications (you can opt out of these communications at any time). 

  • Website Improvement: To analyse and improve the functionality, content, and performance of our website. 

  • Security: To monitor and protect against fraudulent activity, security breaches, and other malicious activity. 

  • Legal Compliance: To comply with applicable laws, regulations, and legal processes. 

3. Sharing Your Information 

We do not sell, rent, or lease your personal information to third parties. However, we may share your information in the following instances: 

a. Service Providers: 

  • We may share your information (only when necessary) with trusted third-party vendors and service providers who assist us in operating our website, processing payments, managing merchandise sales, or providing other essential services related to our business.  Rest assured, we only share your data with these partners to ensure that you have a seamless and efficient experience with us. 

b. Legal Requirements: 

  • We may disclose your information if required by law, such as to comply with a subpoena, legal process, or government request. 

c. Business Transfers: 

  • If we are involved in a future merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. 

4. Security of Your Information 

At Legends Live On Ltd, we take the security of your personal information very seriously and employ a variety of advanced security measures to protect it from unauthorised access, use, or disclosure. We understand that the protection of your personal and payment information is a top priority, and we are committed to ensuring your data is safe while you use our services. 

a. Secure Transmission: 

  • We use SSL (Secure Socket Layer) encryption, which is a widely trusted technology, to secure the transmission of sensitive information between your browser and our website. This encryption enables your data, such as personal details and payment information, to be securely transmitted over the internet while you use our services. 

b. Payment Security: 

  • For all payment transactions, we work with reputable third-party payment processors who use the highest industry standards for data encryption and security. Your payment information is handled securely and is not stored directly on our servers. These payment processors are compliant with PCI-DSS (Payment Card Industry Data Security Standards) to ensure that your financial information is processed safely. 

c. Access Control and Monitoring: 

  • We implement strict access controls within our organisation to limit access to your personal information. Only authorised personnel with a legitimate need to access your data are permitted to do so, ensuring that your information is protected at every stage. 

  • Additionally, our systems are regularly monitored for any suspicious activity, and we take immediate action to address potential threats. 

d. Data Storage: 

  • Your data is stored in secure, encrypted databases that are protected by firewalls and other advanced security measures. While we take every effort to protect your data, please note that no system is entirely immune to risks. We continuously update and improve our security practices to stay ahead of emerging threats. 

e. User Responsibility: 

  • We also expect you to play an active role in protecting your data. We recommend using strong, unique passwords for your account and logging out of your account when you're finished using it, especially on shared or public devices. 

While we strive to maintain the highest level of security, it's important to note that no method of internet transmission or electronic storage is 100% secure. However, we are dedicated to ensuring that we use the latest security technologies and best practices to provide the highest level of protection for your personal information. 

5. Your Rights and Choices 

You have the following rights regarding your personal information: 

a. Access and Correction: 

  • You can request access to the personal information we hold about you and request corrections if any information is inaccurate or incomplete. 

b. Deletion: 

  • You can request the deletion of your personal information, subject to legal obligations or retention policies. 

c. Opt-out of Marketing: 

  • You can opt out of receiving marketing communications by following the unsubscribe instructions in any email we send or by contacting us directly. 

d. Cookies: 

  • You can manage your cookie preferences through your browser settings, including disabling cookies or setting your browser to notify you when cookies are being used. 

6. Third-Party Links 

Our website may contain links to third-party websites. These third-party sites have their own privacy policies, and we are not responsible for their practices. We encourage you to read their privacy policies before providing them with your personal information. 

7. International Users 

If you access our website from outside the United Kingdom jurisdiction, please be aware that your information may be transferred to, stored, and processed in a different country, including the United States, where privacy laws may differ from those in your country. 

8. Changes to This Privacy Policy 

We reserve the right to update this Privacy Policy at any time. If we make significant changes, we will notify you by posting an updated policy on our website or sending an email to the email address you have provided. It is your responsibility to review this Privacy Policy periodically for updates. Your continued use of the Site after any changes to the Privacy Policy constitutes your acceptance of those changes. 

9. Contact Us 

If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please write to us at:

Legends Live On Ltd, Egerton House, 55, Hoole Road, Chester, Cheshire, CH2 3NJ.

Alternatively, please submit an enquiry using the form accessible from the Contact Us page of the website. 

 

By using our services, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.